Product Update

January 2021 Roundup!


Happy New Year! 🥳 For many photographers, January is a season of learning and reflecting. During the month of January, we delivered 5 new inspiring blog posts and 3 fact-filled webinars to help our community of photographers learn and grow. 

Meanwhile, the team at ShootProof has also been learning and reflecting, thanks in large part to our UxR team, who helps uncover what photographers need and want, through research. In researching ways that we can improve ShootProof for photographers, we learned some pretty intriguing facts that we want to share with you.

What ShootProof photographers are saying:

  • 91% believe their clients are printing photos outside of their services
  • 73% state that their clients are printing their photos at online consumer labs, like Minted, Shutterfly, and Framebridge
  • 67% say that their clients are printing their photos at brick-and-mortar consumer labs, like Costco, CVS, Walgreens, and Target

These are just a few of the interesting facts that will help shape our work in the coming year. We’re excited for what’s coming, and think you will be, too. 

 

 

To summarize: nothing much.


@Karen Any ideas about how to improve the sales features or IF that is something on the radar for shootproof?  Picture offers amazing passive sales features and I believe pixies is starting to offer that as well. 


@Genevieve deVries Photography Have you used Email Campaigns? If not, you might be interested in registering for this week’s webinar to learn more about them. Or are you looking for a different type of passive sales tool? I’d love to understand more about the kinds of features you’re looking for! 

I’m not on the Product team, but do know that there are some features coming this year that will help with print and product sales. 

I look forward to hearing your ideas - you can reply here or DM me :)


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