Any tips on what to add as mark up?

  • 10 September 2021
  • 2 replies


Hi all

I’m fairly new here and am working on pricing but find it quite difficult to know what to add in terms of mark up.

Obviously I need to add VAT, postage,Shootproof and paypal fees and still make a profit. Been looking around other pet photography websites to try and get an idea.

How do you all work this out? I’m in the UK so only have Loxley Colour.






Best answer by KarenClouse 29 September 2021, 15:13

View original

2 replies

Userlevel 5
Badge +3

Hi @ShirleyBartlett! I’m in the US, so I’m afraid I won’t be a big help, but just wanted to chime in to suggest running your cost of doing business to see what you’ll need to make from each session in order to maintain a profitable and sustainable business. Then you can figure out what to charge for a session fee and/or products. 

Remember that the lab is charging YOU for a piece of paper with ink on it, but you’re charging clients for your art, time, expertise, insurance, taxes, running your business, etc...Good luck!

Userlevel 5
Badge +4

Hi @ShirleyBartlett,

Here is a really good resource to help you calculate your cost of doing business. Hope this helps!




community footer